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Navigating the Crossroads: Clarkson University’s new MBA in Business Analytics

The intersection of management and data has become a focal point for organizations seeking a competitive edge. And this convergence has given rise to a specialized field: business analytics. Clarkson’s new MBA in Business Analytics was specially designed to equip professionals with the skills to navigate the complex terrain where managerial decision-making meets the power of data-driven insights.

“Our new Business Analytics MBA program empowers students with the skills and knowledge they need to excel in today’s data-driven business world,” said Joshua LaFave, Director of Graduate Business Programs for Clarkson’s Reh School of Business. “With a curriculum that focuses on both theoretical concepts and practical applications, our graduates will be prepared to apply data science methodologies to solve complex problems across various business domains.”

Clarkson University

Source: Clarkson University

An MBA in Business Analytics doesn’t just focus on data analytics; it goes beyond by integrating fundamental management principles. Clarkson’s program includes core business areas such as finance, marketing, operations, and strategy. This holistic approach ensures that graduates develop advanced analytical skills in tandem with a comprehensive understanding of how data aligns with, and enhances, broader business objectives. For students coming from disciplines outside management, prerequisite courses are available – online and at no cost – to help students get up to speed in advance of their arrival on campus.

As an added benefit, the Business Analytics MBA it is designated as a STEM program, allowing international students to extend their stay in the U.S. through the Optional Practical Training (OPT) program after graduation. Graduates of STEM programs, like the Business Analytics MBA, get three years to gain practical work experience and experience a career development advantage.

To help students develop their abilities to make strategic decisions grounded in data, the program teaches them how to identify key business challenges, gather relevant data, and extract meaningful insights. These insights then become the cornerstone for formulating strategies that drive business success. From optimizing supply chain operations to predicting market trends, graduates are equipped to apply analytics to real-world scenarios.

Clarkson’s Business Analytics MBA program is offered over a span of 1.5 to 2 years, providing students with ample time to delve into the subject matter deeply. Classes are held on Clarkson University’s main campus in Potsdam, New York, facilitating an environment conducive to immersive learning.

Upon program completion, graduates’ employment outlook for business analyst positions remains robust, with the US Bureau of Labor Statistics projecting job growth in the next decade to be well above average, as much as 25 percent, in categories that combine management and data analysis skills.

Clarkson University

Source: Clarkson University

“As business leaders across industries recognize the transformative potential of data, the demand for professionals who can navigate the crossroads of management and data is on the rise,” noted Bebonchu Atems, dean of the Reh School of Business. He added, “Graduates with an MBA in Business Analytics from Clarkson will be well-equipped to meet this demand. Whether in finance, healthcare, retail, or technology, our faculty are confident that the skills acquired in this program are applicable across a wide range of sectors.”

The crossroads of business and data is not a static place; it evolves with advancements in technology and changes in business dynamics. An MBA in Business Analytics prepares professionals not just for the current landscape but also for the future. With a curriculum designed to be adaptable, Clarkson ensures that graduates stay relevant in an ever-changing business environment. This forward-looking approach positions students to be valuable contributors in organizations seeking to innovate and stay ahead in the competitive marketplace.

About Clarkson University

Clarkson University’s Reh School of Business is AACSB accredited. Our graduate programs boast a 97-percent placement rate within three months of graduation and an average starting salary for MBA graduates of $78,419.

To learn more about Clarkson’s the Business Analytics MBA program, including links to the application, visit